Chapter 788
Chapter 788
Golden Agent of the Adonis (108)
In addition to these issues, fans with sharp eyes also noticed that Chu Xiang was wearing a ZX watch on her wrist! They looked up the same model, and found that it cost 3,600 yuan. It seemed quite cheap among her array of expensive possessions. It was as if they could buy the same model!
Immediately, some fans asked in confusion. What was so special about the ZX watch and why did Chu Xiang always favor this brand of watches?
CP fans quickly popped up, excitedly saying, [ZX! Awesome! The Sweet CP is absolutely, definitely true! Isn’t this a covert way of expressing love? Hahaha, I really hit the nail on the head this time!]
Someone went to find the 500-fan benefit photos that Chu Xiang posted of Fang Zhenxuan and noticed that in one of the photos, Fang Zhenxuan was wearing a watch. It was partially covered by his sleeve, so only a small part was visible. No one had been able to identify the exact watch before. Now that they had a lead, everyone went to check the ZX official website, and sure enough, they quickly found the same model.
Fans were a bit puzzled. What did ZX mean? Was it related to Fang Zhenxuan or did it mean “ZhenXiang(Sweet)”? Both of them were wearing it, so what did it signify?
After the end of Chu Xiang’s livestream, she kept an eye on the online discussions to see what fans and the general public were paying attention to. When she noticed that everyone was researching ZX, she contacted the ZX side. On that day, the ZX international’s official website promptly announced that Fang Zhenxuan was their latest global spokesperson for their youth series.
Fans were shocked because they never expected that Fang Zhenxuan, who had debuted only recently, would receive an endorsement from an international watch brand. ZX was a major brand, and this was completely different from endorsing yogurt or chewing gum. It meant that Fang Zhenxuan’s value and status had skyrocketed
Fans quickly shared Fang Zhenxuan’s advertisement posters and joyfully spread the good news. Although CP fans felt a bit disappointed at first, they soon rallied and felt that it was meaningful for Fang Zhenxuan to endorse an international brand named ZX. Whether it was a pun on his name or “Sweet,” they loved it!
With the official announcement from ZX, many fans immediately shared their purchase orders. They bought the ZX youth series watches and left comments indicating their support for spokesperson Fang Zhenxuan. This was to let the brand know how much sales were brought by his influence.
The watches ranged from over a thousand to over three thousand yuan, and many people could afford them. The ZX watches were indeed attractive, and for a while, countless fans showcased their purchases. CP fans felt that they must buy the “Sweet watch”. Fang Zhenxuan fans felt that they must buy the “Zhenxuan watch”, and Chu Xiang fans felt that they must buy the same watch as hers.
After this shopping spree, it was no surprise that the hashtag #FangZhenxuanChuXiangFansPostPurchases# started trending! Chu Xiang completely didn’t anticipate this. She was just trying her best to promote the product and had started incorporating ZX watches into her and Fang Zhenxuan’s lives in advance. She never expected that their fans would be so supportive, to the point of posting their orders and making it viral.
#ChuXiang’sSkincareLivestream# was still trending, and yet the hashtag of fans posting their orders climbed into the top ten.
Chu Xiang scrolled through Weibo, unable to help but smile. These fans were really adorable, and they deserved some rewards!
She posted again on Weibo, sharing a clip of behind-the-scenes footage of Fang Zhenxuan shooting the ZX advertisement. She thanked the fans for their tremendous support and announced a giveaway: within one hour, she would randomly select 100 people, and each person would receive a ZX watch!
This was quite a generous move! Even if the watches were priced at over a thousand each, giving away a hundred of them would amount to over one hundred thousand! If it was the model priced at over three thousand, it would be over three hundred thousand!
The fans wasted no time in sharing her Weibo post, then proceeded to flood the comments section. They praised her for being a dominant figure, pouring money like flowing water. Despite this, they loved her for being so generous!
Fans of Fang Zhenxuan with different preferences also shared her post. Besides the giveaway, there were behind-the-scenes clips of Fang Zhenxuan in the post. How could they not share it?
It was no wonder they couldn’t fight against Chu Xiang. Even though CP fans were growing in number, they couldn’t find faults. They were truly on the same side. Besides Chu Xiang, who else could support Fang Zhenxuan like she did? Those who supported Fang Zhenxuan wouldn’t engage in infighting like that.
Chu Xiang was already trending, so many people were informed about the event. Consequently, her giveaway post was shared 500,000 times within an hour! This was truly top-tier engagement. However, who could blame her? She was giving away a hundred watches, and even passing internet users wanted to repost it for a chance to get lucky. Chu Xiang’s giveaway even made it to the hot search rankings.
Within just one hour, the entire network knew that Fang Zhenxuan was the spokesperson for ZX watches. After the giveaway was completed, Chu Xiang gave away watches priced at over three thousand each, amounting to over three hundred thousand in total.
When the company contacted Chu Xiang, they expressed their speechlessness and amazement, “You really take the unusual path, giving away over 300 thousand just like that.”
Chu Xiang smiled dismissively and said, “Is it a loss to spend 300 thousand on such an effective advertisement?”
“No, it’s not a loss. With what you’ve done, I have no doubt that Fang Zhenxuan’s fame has skyrocketed. With your unconventional moves time and time again, I suspect that there’s no one on the entire internet who doesn’t know Fang Zhenxuan’s name by now. However, you’re the one spending your own money.”
Chu Xiang looked puzzled and said, “So what? I’m not lacking in funds.”
“…I think you’re lacking in restraint! Forget it, I wanted to advise you to be more cautious and not to end up like Chen Lifeng back then. You’re throwing your own money into it. However, since you’re so generous, go ahead, get on with it.”
Chu Xiang laughed and replied, “Don’t worry, I know what I’m doing. I have two pieces of inside information here, although I’m not sure if they’re accurate. Can you help me find out through connections in the company? Let me know as soon as you confirm it.”
“Sure, tell me.”